logos
Page, Ink
This logo is more organic in design, from the flowing ink splotch to the rough and varied strokes of the name. This was created for a freelance copywriter who wanted the look and feel of their identity to imitate classic typesetting. The brilliant blue of the ink immediately catches the eye.
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Cal30
A clean and simple logotype for a new, 30-year fixed home loan program for the California Housing Finance Agency. The "Cal" needed to honor the existing type treatment of the Agency's main logo. The treatment for the "30," however was chosen for its elegant and flowing strokes. The product needed to feel new and refreshing.
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Employee Training
The logo needed to reflect the new approach that the agency was taking towards employee training. The line work is mean to represent the open pathways and networking that would result from the training.
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SolutionsNCR
The client wanted to emphasize that the "S" in their name stood for "Solutions." The desire was to have a logo that was easy to identify, visually bold, and brand-like in appearance. This logo works both with and without the horizontal "Solutions" line.
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A&B e2
The client is an environmental engineering and planning company that needed an easy-to-identify mark with emphasis on the "A" and "B."
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Artistic Edge Framing and Gallery
I incorporated bold, deep colors to give the logo a rich, strong feel. I used the white space to create an exaggerated frame and the 'palm frond' element created the artistic center piece and hinted at the client's love of Hawaii.
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Elk Grove Committee for the Arts
A warm splash of color and energy to create a visually pleasing symbol that can be easily identified.
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State of California Information Technology (IT) Internship Program
The program was geared towards attracting new Information Technology talent from local colleges and encouraging them to look into state government jobs. The 'In' of 'Intern' was designed to show an open door to students and the varying type intervals were to emphasize youthful professionalism.
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Sober Living Home
The client needed a logo that would tell potential customers who they were and give them a sense of hope and a future.
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Kay Fink Staging
The symbolism for the logo was intentionally geared towards the "interior" of the home, instead of the exterior as many of the client's competitors were focused on. I wanted the design to feel balanced and harmonious.
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AnnAlyse
For a custom purse designer. The client had a unique company name that we decided to emphasize through a graceful and classy script. More focus was placed on the logotype to further distinguish the client's brand.
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Girls with Guns
The client's brand was centered around pin-up girl themed products intended for young women. The logotype is intended to give a retro feel to the product and the symbol demands attention.
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